Using Web 2.0 for an instant storefront

Richard Soderberg writes on a quick and easy way to tie together a number of web services to build an e-commerce site.

  1. Using Blogger, get a blog (and configure it to use your FTP server, if so desired).
  2. Using Picasa, create a new Hello account and configure it for the blog.
  3. Using PayPal, get a merchant account.
  4. Using Picasa and Hello, send a merchandise photo with a short description to BloggerBot.
  5. Using PayPal’s merchant tools, generate an “add to cart” button for the item.
  6. Using Blogger, edit the new post to include a title, a description, and “add to cart” and “view cart” buttons.

Guarantee that this will be an a-ha moment for many. Let one thousand business models bloom!

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