Day: January 8, 2005
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Frequent Flier Miles as Currency
According to a story in The Guardian, The Economist reports that if you added up the value of all the frequent flier miles outstanding, they would add up to $700 billion, surpassing the value of any other floating currency in the world. Who hasn’t thought that there should be a free market in Frequent Flier…
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Scoble’s Business Blog Book
Microsoft Blogger, Robert Scoble, and seasoned PR pro, Shel Israel, are working on a new book about business blogging, The Red Couch. From their proposal to the publisher: The Red Couch explains the why and how of blogging to business people. Using recent case studies throughout its 250-300 pages, it will demystify this disruptive technology…