One last thing about the Blog Business Summit and then I’m done. Really.
I was sitting next to a PR person from a major company and she was expressing frustration that the sessions were not going the way she wanted them. Since the bloggers that ran the session love to run things in an interactive way, I asked why she wasn’t asking more questions to drive the sessions to answer what she was interested in. Her reply (I’m paraphrasing slightly) punched right to the core of some of the difficulties faced by a corporation that is trying on their blogging boots,
"Ask a question? Are you crazy? This place is not only full of press, it’s full of bloggers! I can’t have my company’s name all over the place tied to some stupid question of mine."