Video Advertising – two approaches

April 24, 2006 · 3 comments

Apple announced today that it will run graphical ads in the lower-left hand corner of the iTunes product as users listen to podcasts on their PC. Advertising Age goes on to write that this will help offset the costs of producing and hosting podcasts. Everyone will be looking at this closely.

In other news, I’ve been pointed to another version of advertising, one that comes from and is amplified by the community. Here’s the Firefox Flicks community on “other browsers” in Wheee!

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