Video Advertising – two approaches

Apple announced today that it will run graphical ads in the lower-left hand corner of the iTunes product as users listen to podcasts on their PC. Advertising Age goes on to write that this will help offset the costs of producing and hosting podcasts. Everyone will be looking at this closely.

In other news, I’ve been pointed to another version of advertising, one that comes from and is amplified by the community. Here’s the Firefox Flicks community on “other browsers” in Wheee!


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One response to “Video Advertising – two approaches”

  1. Bill Avatar

    A gentle introduction…

    You may have an interest in noting the availability of the StreamerNet Mobile Video Producer for creating and delivering do-it-yourself video ads.
    http://www.streamernet.com/html/videoad.html

    Regards,
    Bill

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