The 200 year old news service which transmitted its first dispatches via homing pigeons has opened up a news bureau in the virtual world of Linden Labs’ Second Life.
Adam Pasick, who goes by “Adam Reuters” in Second Life is the wire services sole correspondent, editor, and bureau chief.
Being a financial news service, reporting is focused on news of economic interest with stories and interviews of some of the characters and entities that keep the Linden economy humming.
The Reuters Second Life News Center also keeps track of the Linden Dollar vs US Dollar exchange rate and total USD spend in Second Life over the previous 24 hours ($436,291 as of 9:00pm yesterday!)
Reuters has also built an in-world Atrium (Second Life s/w required) which you can visit and Adam has posted his hours on the site so you can visit with him and pass on your scoop.
Markets are, to a certain extent, a shared hallucination. It only makes sense for Reuters to follow this story to its logical extreme and explore the edge of value creation into the virtual economy. The lead story on the site today, US Congress launches probe into virtual economies, is the strongest indication yet that what is virtual today will be real (and taxable) tomorrow.