July 13, 2010
ReadWriteWeb posts about Ben & Jerry’s, the ice cream company, releasing an Augmented Reality feature as part of their Scoop of Happiness iPhone app to increase consumer engagement (or should we say enthrallment?). What’s unique about this particular AR implementation is that it doesn’t require custom QR codes or other customization to be printed on the packaging [...]
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advertising,
Apple,
mobile
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July 7, 2010
Today’s history lesson. Cracked.com helpfully points out that depictions of Vikings with huge horns on their helmets was entirely impractical, if not suicidal. As for the Vikings, the one single thing we know them for–wearing huge horns on their helmets–isn’t true. They just wore regular helmets, not anything fancy. Here’s some advice: If you want a career [...]
Tagged as:
history,
off topic
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