From the category archives:

Google

Traffic Sources and Attention

April 21, 2009

There’s been good debate around how the source of traffic to sites is changing, shifting from the search engines to social sites such as Facebook and Twitter. I confirmed that I too am seeing a greater percentage of traffic come in via links shared on social sites and shared a colleague’s theory about what this [...]

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AdSense, Self-Optimized

March 11, 2009

It’s obvious when you think about it. Instead of spending your energy throwing up hundreds of ads that dance around the edges in the hopes that one will magically trigger a random click of interest, why not ask your readers, “What do you want to see?”
Google announced a new program which changes the way they [...]

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Facebook, Twitter send more traffic than Google

March 6, 2009

Liz Gannes posted that Perez Hilton is now seeing more traffic coming in via Facebook than Google.

My colleague Udo Szabo at Nokia HQ in Finland has a theory that I call the Unified Theory of Interweb Economics. The theory goes something like this:

Advertising is a function of your traffic volume, the more traffic that comes [...]

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Google Reader Power Readers - unlocked

September 25, 2008

Browsing my feeds this morning I saw an ad for Google’s Power Readers feature appended on the bottom of a TechCrunch post. The ad pointed to the Google Power Reader page, an editorially crafted bundle of feeds made up of linkblog posts, generated by celebrities hand-picked and using Google Reader. This is the first time [...]

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Taking your finger off the button

September 9, 2008

Shares of United Airlines dropped 75% yesterday because of a poorly designed template. The Google News blog has all the gory details including screenshots of the Florida Sun-Sentinal site which included links to a old story, UAL files for Bankrupcy, in its automated “Most Viewed” sidebar widget.
The Google News robot crawled that link and because [...]

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Google’s Flash-Eating Spider

July 1, 2008

This announcement is definitely cool and will open up whole new areas of the web to search. But truthfully I just wanted to post this because it lends itself to a great headline.
From the FAQ posted on the Google Webmaster Blog:
Q: What content can Google better index from these Flash files?
All of the text that [...]

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Tim O’Reilly is Skeptical about OpenSocial

November 8, 2007

Tim O’Reilly sums up quite nicely the key problem we’re all waiting to see solved with OpenSocial
If all OpenSocial does is allow developers to port their applications more easily from one social network to another, that’s a big win for the developer, as they get to shop their application to users of every participating social [...]

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How does OpenSocial map identities?

November 2, 2007

I’ve been pouring over all the commentary on yesterday’s announcements of Google’s OpenSocial initiative. I’ll reserve judgment until the MyBlogLog team has had a chance to check out the documentation to see what’s possible. One open question I have is the one raised in this post by Dan Faber about the GetFriend call,
MySpace CTO Aber [...]

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Google Maps in your Pants?

November 30, 2006

Oh my God - this is so bad it’s funny. Dave Cassel of 10 Zen Monkeys deconstructs a radio spot on the GPS-enabled Helio that features a jingle refrain that’s going to stick with me a long time. I don’t think this was what Google was thinking when they set out to “organize the world’s [...]

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When Ad Sense Misbehaves

November 26, 2006

Jay Allen of Six Apart points to Ad Sense showing up in his Vox comment box. It’s a bug of course (limited to Safari) but with all the talk about marketers "inserting themselves into the conversation" this made me laugh.

UPDATE : Whiz kids over at 6A kicked the tires and now all is well - [...]

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