Year: 2016
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Golf as a spectator sport
Golf is returning to the Olympics after a 112 years absence. I’m not a golfer so don’t appreciate the excitement of watching a four hour match on television (happy to sit through hours of watching the Tour de France though) but this Michelob commercial does it’s best to try and give us a sense of…
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Kagura, making music with your body
Brian Eno once said, “The problem with computers is that there is not enough Africa in them.” The interfaces we use to interact with computers are too digital, not fuzzy enough to sense analog inputs. We’re stuck with mouse and keyboard. Kagura is a game that runs on a laptop and uses the camera to…
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SmartNews TV commercials featuring Tamori
SmartNews (where I work) is running a series of TV commercials in Japan featuring Japanese celebrity, Tamori. The tagline for the campaign is “禁断のニュースアプリ” which roughly translates as “The forbidden news application” as in it’s so addicting that you binge use it when you’ve got time alone. News Junkie are you? Check out the US…
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SmartNews shoutout on Google Play
The crew running @googleplay account gave SmartNews a nice shoutout this morning. Thanks Google! .@Smartnews: Because some mornings you just don’t have time to read 13 million articles. https://t.co/7DvfY5MNHp pic.twitter.com/406m2s4qwy — Google Play (@GooglePlay) July 18, 2016 The cool animated GIF and tagline was all them. Love it! Posting here for posterity.
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Euro2016 in a single tweet
There were highs and there were lows in this year’s European Championship but, in the end, it was about people all across Europe coming together to celebrate the sport. This is the reason Portugal deserved to win #Euro2016 https://t.co/cPdaoLs1Y9 pic.twitter.com/rb1pHCE6Aq — Duncan Hooper (@DuncanHooper) July 11, 2016
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Stay Informed with SmartNews
Facebook We are not in the business of picking which issues the world should read about. SmartNews Our mission is to discover and deliver quality stories to the world. It helps to be aligned with your partners.
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AI is only human
I’m so glad that The New York Times ran this op-ed (Artificial Intelligence’s White Guy Problem) about the inherent biases in Artificial Intelligence algorithms. Popular culture and much media coverage of AI tends to mysticize how it works, neglecting to point out that any machine learning algorithm is only going to be as good as the…
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Bounce Rates on News Sites
I was asked by someone about typical bounce rates on news sites. Keeping with my rule that an email response sent to more than a few people is better served if it lives out on the web where it can be discovered and referred to with a link rather than locked away in an email…
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I am a thought leader
Sometimes the message is just the medium. This talk by Pat Kelly of This is That of CBC in Canada pokes fun at the TED talk conference series which takes place in Vancouver every year. Everything you need to know about how to look smart without really saying anything.