Tag: USPS
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US Postal Service, Designed
GrandArmy developed a total re-design of the USPS in-store experience. A robust three-bar layout system was applied to all materials, from menu-boards to hang tags to welcome signs to kiosks and so on. This system holds together a huge variety of collateral. Ancillary materials include emotive creed posters, window clings, a mobile app, and shipping…
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USPO should copy Finnish NetPosti
A recent editorial in the New York Times spoke of how internet commerce is eating into the US Postal Services’ bottom line. The Postal Service made a profit until 2006. Since then, declining mail volumes — as more Americans use e-mail and pay their bills online — and the demands of its retiree health benefit…