I just can’t get over how amazing Honda’s “cog” commercial has been. It’s got to be one of the most linked to sites around, 2 minutes of pure analog fun. I read this took 600 takes to get it right.

Honda Cog
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I just can’t get over how amazing Honda’s “cog” commercial has been. It’s got to be one of the most linked to sites around, 2 minutes of pure analog fun. I read this took 600 takes to get it right.
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