Aethaer : Bespoke Air from Great Britain

I believe the English phrase is, taking the piss.

Taking advantage of all the reports of poor air quality in China, British entrepreneur Leo De Watts is making “thousands of dollars” selling bottles of “naturally occuring, lovingly bottled” air to the Chinese.

Echoing the “bespoke” values of the old country, Aethaer uses traditional materials and packages their product in glass mason jars. This is opposed to their modern, upstart Canadian competition, Vitality Air, who are selling compressed oxygen in aluminum cans.

Be sure to take advantage of Aethaer’s Chinese New Year’s Special.

And this from Canada, Smoke & Flame, North America’s only premium, handcrafted, firewood manufacturer.