What do you get when you combine speech recognition, contextual advertising, text-to-speech software, and a disruptive business model? A phone that’s free as long as you are willing to listen to advertising.
Don’t laugh, the idea has been kicked around before. But why stop there? You could link the price of the monthly contract to selected offers. Some other ideas,
- Use GPS to verify check-ins at certain locations. As long as you’re at that location, long distance calls are free. Mom, I know it’s noisy at this bowling alley but as long as I’m here, this call is free.
- Use 2D barcodes to redeem mobile coupons that unlock discounts. Buy a Big Mac and get 1000 text messages free.
- Track coupon history for special offers. Feeling sick after that Big Mac? There’s a gym right down the road from you. Why not stop by for an orientation?
The mind reels.