Feeding users polarizing content works great at engaging people and converting them into repeat visitors and that the revenue from those engaged users is intoxicating.
Sure you could watch 9 hours of testimony (Day 1 on CSPAN, Day 2 on CSPAN) but just to put it in one place, here are the takes that I found insightful. I’ll add to this post when I find things so please add something in the comments too. The New York Times’ Podcast The […]
journalists digging into ad buying platforms discover the soft underbelly of a democratic free market that was exploited during the election — ian kennedy (@iankennedy) September 15, 2017 Let me explain. It’s now well-documented that outside forces took advantage of social media platforms to spread rumors in order to swing the 2016 presidential election. Journalists […]
I’ve hesitated to write anything about the fake news issue because I work at a company that is in the middle of it. SmartNews uses algorithms to curate the most important stories of the moment and we are constantly debating how to best use the tools we have to discover, process, filter, and rank, filter, […]
Facebook We are not in the business of picking which issues the world should read about. SmartNews Our mission is to discover and deliver quality stories to the world. It helps to be aligned with your partners.
Many years ago when broadband internet was still emerging, I spent an afternoon with a colleague in the company cafeteria trying to imagine a world with unlimited bandwidth and storage. We imagined that distances would collapse when the location of data would no longer matter. Music and video would be instantly available and you could call […]
Ever since it began selling ads 10 years ago, Facebook has been combating doubts about its value to marketers. Search engines like Google offer advertisers a direct link to people seeking out particular products, while television remains the dominant way to reach a mass audience. Now, Facebook claims, it can provide the best of both. […]
A local friend of mine plays in a band that has depended on Facebook to connect with thier fans. Gregg asked if he could share his thoughts on the latest news feed changes and how it’s impacted his ability to reach his fans and question his dependence upon Facebook to get the word out. Read Gregg’s […]
Facebook purchased VR headset maker Oculus VR this afternoon for $400 million in cash and $1.6 billion in Facebook stock. One can only speculate what Facebook will do with a virtual reality gaming accessory company that is still under development but some are saying it’s because they moved too slowly to acquire other social communication […]
The Facebook “like” is a simple social action loaded with meaning. The act of Liking something online while sitting alone at the kitchen table in your boxers is, on the face of it, a solipsistic act, but it’s really much more complex. One click on that link causes a complex web of behaviors that ripple outwards […]